What should the strategy of Content Marketing?
Content marketing the heart of every marketing, the first thing which one does, is one reads or see’s the content which has been given either in advertisements or in articles, blogs, e-mails wherever. The First Impression Is The Last Impression. Thus the first thing that should be good is content because that is through what anyone will judge until they haven’t experienced your services or haven’t been with you. Now there are many types of content people use for increasing the retention time which means to keep the viewer indulged in the act or article or wherever the content is displayed.
Here, also mostly everything is initiated with the help of content, now by content, we don’t only mean written content but also displayed content, audio or video content. A content is something that you want to convey through the medium which you choose such as display Ads or any other thing. Thus, content is not only in written form.