How to create content when you don’t have the usual tools available

p style=margin: 0px 0px 1.75em; padding: 0px; border: 0px; outline: 0px; font-size: 16px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; text-align: justify; color: #333333; font-family: Poppins;span style=margin: 0px; padding: 0px; border: 0px; outline: 0px; vertical-align: baseline; background: transparent;Amongst the many changes the coronavirus pandemic has forced on the creative industry, there’s one lesson that brands and agencies alike should heed from now on – the importance of having a tried-and-tested contingency plan in place to mitigate against any future disruptive events. Of course, you can’t always be ready for the unknown or unexpected. But the wheels need to keep turning, especially when the usual tools are suddenly unavailable