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Salesforce Marketing Cloud Connect Essentials Sample Questions (Q51-Q56):

NEW QUESTION # 51
A customer wants Sales Cloud users to create and send Marketing Cloud emails.
Which two recommendations should the consultant make? Choose 2 answers

A. Each user should have a one-to-one relationship between the Marketing Cloud user and the Sales Cloud user.
B. The consultant should enable the Create Email feature on the user Profile in Sales Cloud.
C. The consultant should enable deep linking in the Marketing Cloud Connect configuration.
D. Each Sales Cloud user should have a System Administrator Profile and a Role at the top of the Role Hierarchy.

Answer: A,C

NEW QUESTION # 52
Which two statements are correct about Send Logging? Choose 2 answers

A. SQL Query Activities can reference Send Logs in combination with system data views.
B. A business unit can support up to three Send Logs.
C. AMPscript can be used to pull data from Send Logs for use within emails.
D. Send Log data extensions are archived automatically based on retention settings.

Answer: A,C

Explanation:
Send Log data extensions are never archived. Its deleted. A business unit can support only one Send Log.

NEW QUESTION # 53
Northern Trail Outfitters (NTO) is saving each Email Address in its SendLog which is quickly increasing in size. NTO's marketers want to pull data from the SendLog for troubleshooting based on email address when a subscriber either does not receive an email or receives the wrong email.
Which design should the consultant recommend to perform their analysis?

A. Set up and pull data from a SendLog Archive Data Extension.
B. Set up and pull data from _Sent and .Subscriber Data Views.
C. Set up and pull data from Tracking Extracts in Automation Studio.
D. Filter data using a Filter Activity on SendLog Data Extension.

Answer: B

NEW QUESTION # 54
Northern Trail Outfitters (NTO) uses Marketing Cloud to connect with its individual consumers, retailers and wholesale buyers, and its corporate apparel customers. Marketing Cloud is currently configured with data extensions containing Store, Order, Product, and Contact information. NTO is in the process of implementing Data Designer and linking its data extensions.
How should consumers, retailers, and wholesale buyers be defined in Data Designer?

A. One-to-One Relationship
B. Many-to-Many Relationship
C. Population
D. One-to-Many Relationship

Answer: A

NEW QUESTION # 55
Northern Trail Outfitters wants to send an email to one million contacts in Sales Cloud. The criteria to segment contacts include using 10+ fields to segment.
Which process should the consultant utilize for a reliable send method?

A. Query Synchronized Data Extensions using a query activity to a Salesforce Data Extension, then send via Email Studio Send Flow
B. Send to a Salesforce Report from Marketing Cloud using Email Studio Send Flow
C. Import Salesforce Report through an import activity to a Salesforce Data Extension, then send to data extension using Email Studio email send
D. Assign the one million contacts from the report to a Salesforce campaign, and use a Single Step journey with Salesforce Campaign as an entry event

Answer: C

NEW QUESTION # 56
......

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