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Facebook Certified Community Manager Sample Questions (Q51-Q56):
NEW QUESTION # 51
A growing business wants to create a yearly summit for current and prospective customers to increase awareness and drive sales. The community manager needs to convert 30% of existing community members into buying tickets for the inaugural event.
Which two steps should the community manager take to accomplish this task? (Choose 2)
- A. Post a link to the event website with a daily reminder to purchase
- B. Schedule event speakers to host Q&As in the community leading up to the event
- C. Reach out privately to community members who might be interested in attending
- D. Provide discount codes to community members who buy early bird tickets
Answer: B,D
NEW QUESTION # 52
A new member joins a local group for mothers. The group has strict guidelines, including ''No buy, sell, or swap posts allowed''. The new member creates a post that she has used baby clothes for sale.
What should the community manager do first?
- A. Approve the post but tag the member on the guidelines.
- B. Post a welcome post including a link to the guidelines.
- C. Post a reminder of the guidelines to the whole group.
- D. Decline the post and provide the member with feedback.
Answer: D
NEW QUESTION # 53
An established mid-range coffee brand is launching a new line of high-end espresso products. It needs to promote its products through new social channels to reach premium consumers. The community manager must create a launch strategy to present to internal stakeholders to support this new product range.
Which two factors must the community manager address in this presentation? (Choose 2)
- A. Decide on the target audience and which platforms to use to reach them
- B. Determine launch goals and milestones to achieve
- C. Define partnership criteria with key food and beverage influencers
- D. Review existing channel performance and replicate strategy
Answer: A,B
NEW QUESTION # 54
A community manager is launching a campaign for Earth Day. The goal is to generate a higher rate of engagement from people outside of the community by inviting an influencer to go live on a Facebook Page.
Which metric should be used to determine if the goal is met?
- A. Engagements based on new followers
- B. Engagements generated from shares
- C. Views on the video
- D. Likes on the video
Answer: B
NEW QUESTION # 55
A new member of a parent group asks for advice on how to handle a bullying incident. The member's question has been posted for several hours. No other members have responded.
What is the most effective action to promote discussion and collaboration regarding this topic among parents in this group?
- A. Recommend external resources about the topic
- B. Repost the question as an announcement
- C. Post a comment tagging other members who can help
- D. Message some relevant members to ask them to comment
Answer: C
NEW QUESTION # 56
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